How We Measure Ministry Impact

At Jesus Film Project, we are committed to reporting ministry impact with accuracy, integrity and transparency. Over time we have continued to strengthen how we measure and report the reach of the gospel around the world, by God’s grace, through Jesus Film Project® teams, equipment and media.

We continue to refine our methodology to provide a clearer and more complete picture of this impact. Today our approach brings together information from across our global ministry—including digital platforms, television broadcasts, equipment distribution, field activity and partner reports—into a unified model.

Our current methodology is based upon a comprehensive study conducted by an independent third-party research firm, combined with refinements resulting from new data sources, tools and process improvements.

As we look ahead, we remain committed to continuous improvement. With each year, we are expanding direct measurement, strengthening our data sources and refining our models—so that our reporting becomes even more accurate. We believe this rigorous approach not only upholds the integrity of Jesus Film Project’s mission, but also equips our supporters and partners with clearer, more reliable insight into how lives are being reached for Jesus Christ.

To learn more about our reporting methodology, download the full overview here: Jesus Film Project Ministry Impact Reporting Methodology